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CASE STUDY

Golden Acre Foods

Golden Acre Foods, a leading UK supplier of world foods, sought a solution to unify their sales data across multiple categories and channels. Optia Data partnered with Golden Acre to implement an automated solution that centralised their data, enabling faster and more accurate decision-making while enhancing operational efficiency.

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Background

Golden Acre Foods faced challenges with fragmented data sources across their sales channels, making it difficult to gain a cohesive view of performance. This disjointed approach hindered their ability to optimise supply chain processes and marketing strategies effectively. The company needed a unified solution to streamline reporting and provide actionable insights.

Objective

Golden Acre Foods aimed to:

  1. Consolidate sales data from third-party and in-house sources into a single source of truth.

  2. Enable faster, more accurate reporting for operational and strategic decision-making.

  3. Reduce the time spent on data preparation while increasing data accuracy and usability.

Implementation

Optia Data designed and implemented a centralised solution tailored to Golden Acre’s requirements:

  • Automated Data Integration: Integrated sales data from multiple channels into a cohesive reporting system.

  • Custom Metrics and Filters: Developed tailored filters to track key metrics essential for Golden Acre’s operational and strategic needs.

  • Streamlined Adoption: Delivered the platform within three months, complete with training sessions for Golden Acre’s sales analysts to ensure seamless adoption and effective usage.

  • Collaboration: Worked closely with Golden Acre’s team to refine the system based on their specific needs and ongoing feedback.

Results

  • Time Savings: Reduced report preparation time by 30%, allowing the team to focus on strategic tasks.

  • Enhanced Insights: Provided accurate, real-time sales data, enabling better inventory management and promotional strategy adjustments.

  • Operational Improvements: Optimised supply chain responsiveness to demand with improved data accuracy and clarity.

  • Customised Reporting: Delivered tailored filters and dashboards that streamlined tracking of key performance indicators.

  • Continuous Improvement: Additional data filters and refinements have been added based on user feedback to enhance functionality further.

  • Ongoing Support: Optia Data continues to support Golden Acre Foods, ensuring the platform evolves to meet the company’s changing data requirements.

Conclusion

This collaboration with Golden Acre Foods demonstrates Optia Data’s ability to create impactful, tailored solutions that drive measurable operational improvements.

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